This latest wave in Futuresource’s long running Living With Digital programme focusses on a number of disruptive or evolving sectors since the beginning of the pandemic. Highlighting changing attitudes to early transactional windows, taking more D2C and SVoD services and the continued emergence of AVoD are all covered.
The survey was in field in December 2021, with countries in various stages of lockdown and with differing restrictions.
This report covers the USA, UK, Germany and France.
The fieldwork was completed using a nationally representative online sample, with 2,000 respondents targeted in each country.
The fieldwork for the previous waves of research in the key countries was completed in July 2021 and December 2020.
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