21 September 2017

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Japan’s home video market is the second largest in the world after the USA and despite increasingly challenging conditions, the physical video market is still one of the strongest globally both in terms of size and resilience. Additionally, subscription video on demand (SVoD) services are driving the growth in the digital landscape, becoming one of the leading global markets in terms of total subscriptions although the overall transition to digital remains relatively slow and is lagging behind other developed territories.

This report reviews the overall video entertainment market in Japan and assesses the impactors and drivers as the sector transitions to digital. Key areas: of coverage include:

Online Video: Electronic sell-through (movie and TV), iVoD (movie) and subscription online video
Pay-TV VoD: True VoD & NVoD (Near Video on Demand)
Packaged home video: DVD & Blu-ray (sell-through and rental)
Subscription Pay-TV (i.e. monthly cable/satellite TV subscription fees)
Box office

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