23 September 2015

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The worldwide wearable devices market was worth $9.4 billion at retail in Q1 and Q2, 2015. 2015 is proving to be an exciting time for the wearable device industry: Apple launched its highly anticipated Apple Watch in April, and Fitbit’s IPO valued the company at approximately $7.6 billion after the first week on the New York Stock Exchange. Additionally, the San Francisco based fitness tracking company sold 8.4m fitness and activity tracking devices globally in the first half of 2015.

This 40 page summary document highlights key market trends at the regional and country level, while the accompanying spreadsheets contain detailed annual data and market forecasts for the key countries.

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