Future of Streaming: In conversation with James Duvall and Chris Evans
Entertainment moves at a lightning pace. Consumer habits are constantly shifting as new and immediate platforms disrupt the landscape. Technologies are advancing rapidly, and the possibilities they offer are generating excitement across the industry. With plenty more solutions primed for launch, it can be hard to pin down what’s next for the future of streaming.
As streaming platforms continue to fight over consumers’ attention, Chris Evans, who heads Futuresource Consulting’s Professional Video and Broadcasting sector, poses the big questions to James Duvall, Head of Entertainment. Together, Evans and Duvall provide a glass-to-glass perspective, taking you both behind the scenes and in front of the screen. Flying through a kaleidoscope of topics ranging from the proliferation of cloud technologies to the convergence of user-generated content, the conversation offers a full picture of where streaming is heading amidst the buzz of the wider entertainment landscape.
Chris: The proliferation of ad-tiers across traditional Subscription Video on Demand (SVoD) services is creating a more flexible and consumer-oriented approach to streaming. Will emerging business models continue to shape the video landscape?
Olivia Lowden is responsible for the long-form content, press, and partnerships at Futuresource. Prior to her career at Futuresource, she completed an MA in Creative Writing at the University of East Anglia, demonstrative of her lifelong love of words.
James Duvall joined Futuresource as the Principle Analyst for Entertainment in November 2022. He is responsible for the delivery of all consumer research and projects across Home Entertainment, covering over twenty regions for Futuresource’s Video Insight reports, the bi-annual Living with Digital survey, and the bi-annual Music Streaming report. Before Futuresource, James spent six years leading the insight and research programme at the British Association of Screen Entertainment and the Digital Entertainment Group International (DEGI), building upon his wealth of experience within insight teams for US Studios.
Chris specialises in providing market insight and analysis across the professional video technology industry and video content supply chain. Chris draws on a background in video production to apply an end-to-end understanding of workflow, end-user needs, and product specific knowledge across a range of research methodologies and services.
His areas of expertise include: cloud technologies in live broadcast; virtual and remote production; user generated content and live streaming; the sustainable future of the video entertainment industry; large format and >4K video acquisition; vertical specific use cases for pro video products and services.
Chris joined Futuresource in 2017 as a member of the broadcast equipment team. As video technologies have proliferated into an everyday tool for a diversity of professional applications, Chris has taken leadership of Futuresource’s Professional Video services. Chris holds a Bachelor of Arts (BA) in Film and English from the University of Southampton.