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Futuresource Video Insights Brazil

Date Published:

Current market trends 

Brazil’s video entertainment market continues to prosper and grew 15% in 2022 to reach R$31 billion, despite the economic challenges which were expected to dampen spending. The revival of the box office alongside the continued momentum of SVoD were the key drivers of growth in 2022. Competition within SVoD continues to intensify, subscription growth is slowing but price rises are driving growth in spend. This increasingly dynamic, competitive landscape will continue to help drive consumer uptake of SVoD throughout the forecast period.

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