This summary report takes extracts from the 13th wave of research from Futuresource’s Kids Tech consumer survey, providing insight into the digital lifestyles of kids aged 3-16.
This specific report is aimed at addressing rapidly developing gaming trends among kids between the ages of 3-16.
Future summary reports will be published addressing further themes from the research.
This wave of Kids Tech research covers seven markets: China | Germany | UK | USA
The fieldwork was completed using an online survey in June 2020
A sample of approximately 1,400 respondents were targeted in each country – with quotas set against both age and gender.
Please note that the field work was conducted during the lockdown period, and as a result, wave on wave comparisons are likely to be affected.
Key information has been extracted for this report, and does not cover all questions in the survey. Detailed responses for each question are available in the associated Excel files with SPSS files available on request
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