Webinar | Inside the subscriber shift – How evolving platforms are reshaping content strategy

The subscriber landscape is undergoing one of its most defining periods of transition. As households navigate a growing mix of subscription, ad‑supported, bundled, and platform‑integrated options, businesses must rethink how to position content, create value, and retain audiences.

This webinar unpacks the major forces influencing how content is discovered, distributed and monetised in 2026 and beyond. Entertainment analysts David Watkins, James Duvall, and Anastasia Budash answer key questions, including:

• Which markets can still move the needle for streaming, and which now need a new approach?

• Who are the new content aggregators, streamers, platforms, or can we expect new left field entrants?

• Is connected TV now the centre of the entertainment experience, or just one of many options?

• In what ways are streamers relying on advertising to unlock new growth opportunities? 

Download the webinar and unlock new perspectives into the fast-moving world of streaming.