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Futuresource Virtual Assistants Tracker

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Despite the challenges of the COVID-19 pandemic, the virtual assistant market sustained positive impetus, increasing 15% YoY to 1.6 billion unit shipments globally in 2020; growth was attributable to sales in the Audio/Visual and Personal Electronics product categories. Futuresource maintain a positive outlook, forecasting that 3.2 billion VA-enabled devices will ship in 2025, representing a CAGR of 14%. Across Consumer Electronics and Automotive segments combined, the installed base rises significantly and is now predicted to exceed 8.5 billion units worldwide by 2025, more than double that of 2020.

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