Q3 2025 saw the market decline year on year in volume terms, mainly driven by the large fall in wireless speakers. Bluetooth speakers continued to fare better than Wi-Fi speakers, driven by leaders JBL. In contrast, Wi-Fi speakers continued its downward trajectory in Q3 2025.
Soundbars posted a volume decline in Q3 2025 year on year where the price bracket of $200-$299 saw the steepest decline. The market caters to diverse buyers where some prioritise affordability whilst others opt for premium models with superior audio quality.