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Futuresource Consumer Home Audio Market

Date Published:

 

Current Global Home Audio Market Trends

The global home audio market experienced a turbulent time in 2021, though still achieved 14% year-on-year value growth, with further expansion expected out to 2025.

Despite industry concerns about the impact that COVID-19 would have on demand, the challenges stemmed from global supply side issues instead. Staff absences and labour shortages proved to be the problem, not consumer hesitancy and cost cutting, which many had feared. This created price increases, reduced the consistency of promotional activity, which led brands to streamline their product ranges; prioritising flagship products and postponing new releases.

Moving forward to 2025, the market will continue to perform positively, with volume having a slight edge over value, though this is dependent on sustained investment to resolve supply chain issues and reduce ASPs.

 

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