This summary report takes extracts from the 13th wave of research from Futuresource’s Kids Tech consumer survey, providing insight into the digital lifestyles of kids aged 3-16.
This specific report is aimed at addressing rapidly developing gaming trends among kids between the ages of 3-16.
Future summary reports will be published addressing further themes from the research.
This wave of Kids Tech research covers seven markets: China | Germany | UK | USA
The fieldwork was completed using an online survey in June 2020
A sample of approximately 1,400 respondents were targeted in each country – with quotas set against both age and gender.
Please note that the field work was conducted during the lockdown period, and as a result, wave on wave comparisons are likely to be affected.
Key information has been extracted for this report, and does not cover all questions in the survey. Detailed responses for each question are available in the associated Excel files with SPSS files available on request
Latest Content & Entertainment Reports
Futuresource Smart Home Consumer Survey
This is the sixth consumer survey report from Futuresource Consulting, providing an insight into the role Smart Home technology plats in the home. The report hones in on Domestic Appliances in particular - assessing consumer perception, uptake and purchase intent for products in the category.
Futuresource Video Insights UK
The pandemic has further strengthened the dynamism of the UK video entertainment sector as it looks set to deliver overall growth in 2021 and beyond. Premium video uptake and consumption has accelerated, driving increased diversity and choice, as SVoD annual additions reached record levels.
Futuresource Gaming Headsets Market
The gaming accessories market continues to benefit from strong, pandemic-driven demand, with many consumers finding or rekindling gaming as a pastime, as a result of self-isolation orders.
Futuresource 4K/ 8K UHD Tracker
This report covers the expected scale and impact of UHD within home entertainment, focusing on the latest key developments and trends in the market over the last quarter, as well as looking forwards. Data coverage includes: